Social Media Manager - Hybrid

Location: Wellingborough, Northants 

Discipline: Office Professionals  

Job type:  Permanent  

Salary: £28,000-£30,000 pa  

Job ref: 46451924

Contact Name: Northampton Office 

Contact Number: 01604 647100 

 Recruitment Agency in Northampton

 

 

Our prestigious Client based in Wellingborough is looking for a Social Media Manager who is driven by excellent content creation and online community management.

You will focus on two of their main brands across UK and International accounts and be the go-to person for all social media channels. You will focus on bringing their brands to life online, increasing following and engaging with their audience of dedicated fans.

You will manage the social media budget and be required to meet agreed KPIs.

You will report into the Head of Marketing but also work with an award-winning social media expert who will assist you with onboarding to the new role, provide regular advice to help you deliver the social media plan, and coaching to drive your personal and professional development within the role.

In a typical day, you might:

Write social media posts, create advertising images and prepare short-form video content to use across our social media accounts (Instagram, Facebook, TikTok and LinkedIn)
Respond to inbox messages and comments
Plan a social media competition
Identify relevant news, and trending topics to get involved with
Produce an email marketing newsletter
Measure, review and optimise campaign performance (organic and paid)

As a member of the Marketing team, you will work together with our brand & communications, product and sales team to:

Plan the social media calendar of activity, ensuring it aligns with business objectives and the wider marketing plan
Plan the email marketing calendar of activity, ensuring it aligns with business objectives and the wider marketing plan
Manage the end-to-end delivery of each social media and email marketing campaign, from ideation through to posting.
Identify and collaborate with influencers to promote their brand and family of products
Use social media to drive awareness, interest and traffic to our online store
Create engaging ad content to promote their brand and products to new and existing audiences
Community management: Engage with their following and wider audiences to increase reach, following and to support brand advocacy
Lead their Superfans (brand ambassador) programme
Create social assets for their retail customers and liaise with their social media teams to ensure activity is executed accordingly
Ensure all marketing content is on-message, consistent in tone of voice and meets brand design guidelines
Share campaign success and learning to the wider business and senior leadership team, via weekly and monthly reporting and presentations.

Must have

Up-to-date knowledge, and hands-on experience in using social media platforms including Instagram, Facebook, LinkedIn and TikTok
A 'can do’ attitude
Highly organised, proactive and collaborative nature
Ability to prioritise workload at a fast pace, and to adapt to market changes
Excellent copywriting skills
Knowledge of key social media marketing metrics; how to gather and use data insights to continually improve performance
Proficiency in using design tools such as Adobe Suite and Canva
Proficiency in using social media management tools such as Hootsuite
Proficiency in using email marketing software such as Mailchimp
Must be able to work in UK

Desirable Certifications

You will currently have, or be interested in working towards achieving:

A CIM, IDM or CIPR qualification
Meta Certified Community Manager Certification
Meta Certified Media Planning or Buying Professional Certification